America's Most Popular Supplements. Up to 85% OFF Retail!
We are a group of passionate fitness professionals based in Los Angeles California, who've worked with thousands of famous celebrities, actors, athletes and everyday hard working people.
We found that everyone faced the same issues! People want to improve their health but get overwhelmed by expensive products and confusing information.
That's why we created the Prime Choice Club! To provide Americans with direct access to the premium supplements and expert guidance we've used with our clients for years, all at incredible pricing.
THE SUPPLEMENT INDUSTRY'S DIRTY LITTLE SECRET. That $60 bottle on the shelf? It's often a $12 product in a fancy package.
The ingredients didn't cost $60. The science didn't cost $60. What cost $60 was every person who took a cut getting it to you. Distributors. Retailers. Celebrity endorsements. Influencer deals. Premium shelf space. The formula didn't get better. The supply
chain just got longer.
We spent 20+ years training Hollywood stars and professional athletes. We know exactly which supplements work. We also know exactly what they cost to make.
So we cut out every middleman and built Prime Choice Club.
The same quality. Finally at an honest price.
When we started Prime Choice, we made a promise to ourselves and our families: every supplement we put our name on would be made right here in America. These aren't anonymous overseas factories like those you find on Amazon. We know the quality control behind all of our products - from production floors to testing protocols, we stand behind how our formulas come to life.
It costs us more to manufacture domestically, but when we're recommending these supplements to families just like ours, we sleep better at night knowing exactly where they came from and who made them. Every bottle that reaches your door represents American jobs, American expertise, and the kind of quality control that only comes from keeping production close to home. We're proud to support American workers and even prouder to offer you NSF-certified supplements you can trust completely.
Prime Choice Club was built to cut that chain short. No distributors. No retail markup. No celebrity endorsement baked into your price. Just NSF certified, American-made supplements, the same clinically dosed formulas we have always recommended to our clients, shipped directly from our facility to your door.
We are not a faceless supplement company. We are fitness professionals, nutrition coaches, and health advocates who have spent careers helping real people achieve real results. Every product in our catalog has earned its place the same way it earned a place in our clients' routines, through science, through results, and through a standard of quality we refuse to compromise on.
Prime Choice Club exists for one reason: because the best supplements in America should be available to every American who takes their health seriously. Not just the ones who can afford what retail charges for them.
We are for the person who knows what they want to put in their body and refuses to overpay for it. The person who has read enough labels to know that quality is visible in the details: the certification seals, the manufacturing location, the dose per serving, the form of each ingredient.
We are for the person who has been spending $80+ a month on supplements and wondering if there is a smarter way to do this. There is! You are looking at it.
We are for every American who believes that taking care of your health should not require sacrificing your financial health to do it.
Exceptional American-made supplements at prices that make wellness accessible to everyone.
We will never compromise on quality to compete on price. We built this company because we believe you deserve both: the best quality available and the price that reflects what it actually costs to make it, not what the market will bear when nobody tells you there is a better option.
That is Prime Choice Club. Made in America. Priced for Americans.
Independent third-party verification that every product contains exactly what the label says.
Manufacturing meets federal Good Manufacturing Practice standards.
Produced in a facility that meets FDA manufacturing requirements.
Every product manufactured in the United States.
Direct-to-consumer pricing with no middleman markup.
Independent purity and potency testing on every product.
B.Sc Exercise Science, Pro bodybuilder, published fitness writer, celeb trainer, and health coach.
Celebrity trainer and fitness model, competitive bodybuilder.
Health coach and wellness creator focusing on mindset, wellness, and fun. Here to help you feel your best & live boldly.
NPC Nationals athlete. Fitness and nutrition influencer.
Fitness mode and actress. Podcast host.
NASM and Freestyle Fitness Certified Health, Wellness, and Marketing Expert.
Prime Choice is proud to be partners with leading celebrity regenerative medicine experts Dr. Marc Darrow and Dr. Thomas Grove, of the Joint Rehab Clinic, located in beautiful Brentwood, California.
Together, Dr Darrow and Dr Grove have helped thousands of world-famous celebrities, professional athletes, and people from around the world heal through stem cells, PRP, nutrition, supplementation, and other natural therapies.
Prime Choice partners with world-class organizations and elite athletes who share our values. The result? Exclusive member benefits, special access to training, and connections to communities as committed to excellence as you are.
PILOXING® is a globally recognized group fitness instructor licensing program that blends the core-strengthening principles of Pilates, the power of boxing, and the rhythm of dance. Through its partnership with Prime Choice, Piloxing expands access to high-quality, accessible supplements that support instructor and client strength, performance, and longevity.
Prime Choice Club is a proud sponsor of the U.S. Military and competitive athletes.
Navy SEALs Mike O'Dowd and Zack Ferguson launched Defense Strategies Group, with the mission to empower communities with the same elite training that kept them alive in combat.
Between them, they bring 9+ years Naval Special Warfare experience, multiple combat deployments to Iraq, Afghanistan, Yemen, and Africa. In addition to thousands of hours teaching everyone from Special Operations teams to everyday civilians.
DSG provides world-class defense training, tactical shooting courses, and security solutions for the greater Los Angeles area—backed by the expertise that only comes from real Special Operations experience.
On August 2025, James debut at the Brazilian Jiu-Jitsu Master Worlds, competing against 52 elite athletes.
"I'm excited to be representing Prime Choice Club, a team that shares my commitment to taking control of health and life through quality and dedication. This isn't just about another medal, it's about honoring the sport that gave me everything and proving that with the right support and courage to compete, anyone can rewrite their story."
